YAK STUDIO ®
Yak is a branding studio dedicated to transforming ideas into a clear, strategic, and visually consistent identity. The client needed a brand that represents direction, purpose, and the ability to simplify complex paths, a studio that organizes, reveals, and distills what truly matters so each project can move forward with confidence.
In the visual concept I developed, light is the central element. It symbolizes clarity, focus, and Yak’s ability to illuminate the way for brands seeking direction. The geometric shapes in different volumes and orientations represent possibilities, trajectories, and unique perspectives, all guided by this beam of light that leads, defines, and reveals. The result is a modern, solid identity shaped by the idea of bringing vision where there once was uncertainty.
Art Direction: Vitor Matosinhos
Motion: Klayton Fadul
Client: Yak Studio
